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Event Payment Processing Why You Must Take Credit Cards DURING Your Live Event
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Event Payment Processing Why You Must Take Credit Cards DURING Your Live Event

One of the most critical elements of live event payment processing is timing. If your attendees…

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Feng Shui-ing the Room for Bigger Conversions: The Psychology of Safety in Live Event Sales
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Feng Shui-ing the Room for Bigger Conversions: The Psychology of Safety in Live Event Sales

The Real Role of Back-of-the-Room Sales Let’s talk about the quiet power moves happening at…

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Why Prioritizing Production Over Sales Is Costing Speakers Big Time
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Why Prioritizing Production Over Sales Is Costing Speakers Big Time

Let’s talk about a common … and costly … mistake that many speakers and event…

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How Humor Influences Sales for Live Events
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How Humor Influences Sales for Live Events

If you’ve ever been in a room where someone cracked a joke that had the…

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Stop Selling Products Start Selling to Emotional Needs
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Stop Selling Products Start Selling to Emotional Needs

Selling isn’t about pushing products—it’s about addressing emotional needs. Every customer standing in front of…

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Are You Making This Fatal Sales Mistake at Live Events?
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Are You Making This Fatal Sales Mistake at Live Events?

You see it all the time. A speaker walks onto the stage, confident, polished, rehearsed. Their slides…

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Sales Lessons from The Hulk: What I Learned from Meeting Lou Ferrigno
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Sales Lessons from The Hulk: What I Learned from Meeting Lou Ferrigno

You never know who you’re going to meet at a live event. One morning, while…

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Why 12% Close Rates Are a Scam – And How We Close 60% of the Room!
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Why 12% Close Rates Are a Scam – And How We Close 60% of the Room!

If you’re running live events, free or paid, and struggling to convert attendees into buyers,…

Why 12% Close Rates Are a Scam – And How We Close 60% of the Room! Read More
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