We’ve all heard it before — “Culture starts at the top.” But most people don’t…
sales teams
What I Learned About Live Event Sales from Meeting The Raiders
Selling live events isn’t just about pushing tickets—it’s about creating an experience people can’t wait to…
Are You Making This Fatal Sales Mistake at Live Events?
You see it all the time. A speaker walks onto the stage, confident, polished, rehearsed. Their slides…
The Lesson’s I Learned From Watching A $200 Million Seminar Company Go Bankrupt
Live events and back-of-the-room sales are the lifeblood of the seminar industry. When done right,…