Live event set up at The Ritz London is unlike anywhere else in the world. It’s…
back of the room sales
What Are Back of the Room Sales — And Why We Close at 60% While Most Only Hit 10%
In the world of live events, back of the room sales can make or break the profitability…
Feng Shui-ing the Room for Bigger Conversions: The Psychology of Safety in Live Event Sales
The Real Role of Back-of-the-Room Sales Let’s talk about the quiet power moves happening at…
The Coaching Zone Mistake: Why Convenience Beats Complexity in Virtual Event Sales
During the pandemic, like many in the industry, Jamie and I pivoted fast. We helped…
Why Prioritizing Production Over Sales Is Costing Speakers Big Time
Let’s talk about a common … and costly … mistake that many speakers and event…
Kyle Maynard Climbed Mt Kilimanjaro with No Arms or Legs … What’s Your Excuse In Sales?
Amy Honey, Kyle Maynard, Raza Aziz Live events have a way of bringing together the…
Reading Body Language Can Transform Your Live Events
Live events are more than just gatherings… they’re high-energy environments where communication, emotions, and decision…
Coaching from 50 Feet in the Air: How Ropes Courses Create Powerful Transformations at Live Events
Geared up and ready to get 50 feet into the air (see that tiny platform…
The Different Types of Live Events and Why Companies Must Identify the Critical Three
Not all events are created equal. A company hosting an event without a clear strategy…
What I Learned About Live Event Sales from Meeting The Raiders
Selling live events isn’t just about pushing tickets—it’s about creating an experience people can’t wait to…